Digital Marketing Services

Are you searching for digital marketing services?

Suncoast Advertising Network offers a full range of digital marketing services to make your business a marketing powerhouse!

We’ll break this down into related services in groups.


 

Website Design

h2oaxis.comWe build WordPress websites only.

Basic Services:

Help you set up hosting that YOU control and own.

  • Help you set up hosting that YOU control and own.
  • Develop multi-page site: Home Page, Services, About, Contact Us
  • Forms for customer outreach
  • Call button on mobile version of site
  • Mobile-ready template
  • SEO included
  • 5 SEO friendly pages for services designed specifically to attract local search-indexing bots
  • We add all the necessary plugins to speed up and protect your site

For more complicated websites, such as retail/e-commerce, we have developers in Denver who will dive into the details and provide an estimate.

See our list of happy website customers here!

Google and Search-related (SEO and SEM Services)

Google offers a variety of tools to help your brand get discovered. Even with brand marketing most consumers are going to search for a company and seek out customer reviews. Having a detailed presense on Google and other search indexes such as Bing, is foundationally critical for every business.

Google Search Tools

Google Business Profile Page Management

Improve your Search Engine Optimization. Boost the performance of your Google Business Profile by allowing us to handle your page, posts, and reviews so you appear on more relevant search result pages.

  • Launch your Google Business Profile
  • Manage your current profile if you have one.
  • Keywords in copy in photos and uploads
  • Manage reviews
  • Build search directory listings (citations)
  • Quarterly reports

Search Engine Optimization (SEO)

SEO is important because webcrawlers or search bots are always crawling websites looking for specific pieces of data that they use to rank you in search. If your SEO is not up to snuff you’ll get buried in search returns.

  • If you have a website, we will review your SEO for free.
  • Our SEO software helps us improve existing pages on your site.
  • We also create additional pages designed to attract local keyword searches.

Search Engine Marketing (SEM, PPC) 

The combination of Google Business Profile, great SEO and a paid Search Engine Marketing campaign can help you climb up the rankings. SEM campaigns, using Google Ad words can get expensive. Our team creates the ads, monitors relevant keywords, sets the target profile and manages your budget. We aim to provide an efficient spend for every click that comes to your site. You pay for the marketing budget and we charge a small management fee.

Paid Backlinks

Paid backlinks is a process where we create blog posts and pay high-ranking websites to post them on their site with links pointing back to your site. These blog posts are loaded with keywords and also add a level gravitas to your site in the mind of a search bot.

Backlinks represent 15-20% of Google ranking algorithm.

  • We recommend 25 backlinks per quarter.
  • We create the posts.
  • Determine sites for backlinks and negotiate placement fees.
  • Average pricing is 25 backlink blog posts for $300.

Citations

Believe it or not there are a ton of “directory” sites like Yelp, Yellowbook and other that showcase links to your site and contact information. If you are not listed or your data is wrong, you are penalized in search rankings. Like backlinks, citations are worth about 15% of Google’ rank pie.

You can try to find all these sites and slug out all the directory information or we can do it for you in one shot for just $300!

geotargeting geofencing marketing serviceBrand Marketing and Transactional Tools

GeoMarketing with GeoFencing and GeoTargeting. For a deep dive on how this all works, visit our Geo-Marketing page. 

But, in a nutshell:

GeoFencing and GeoTargeting allow you build specific profiles for the customers you want. We then use Programmatic AI to draw a zone around certain locations and target individual businesses or areas.

We create two sets of banner ads with different messages.

Consumers start to see your ads while they surf the internet via websites and apps. Somewhere between 5-10 views, they eventually click on the ad.

Our team is so good at profiling, just about every campaign exceeds the national click-thru average.

For detailed info, dig in here.

SERVICES INCLUDE:

  • Build a campaign around your suggested targeted locations and radius
  • Create separate ad groups strategically targeting your client’s ideal customer base
  • Hold monthly report calls to analyze success of campaign
  • Offer expert advice on how to continue the campaign so it runs most effectively

TV Commercials

TV Commercials used to be the domain of wealthy corporations.

No more. We work with 4DProduction to create affordable, effective commercial messages.

We then use our GeoTargeting software to schedule the adds across OTT/Streaming Channels and cable TV. The software provides metrics and feedback on the campaign.

It’s a powerful way to tell your story, create narratives and needs for your products/services and drive awareness.

With streaming services forcing commercials on consumers, over 66% of consumers are watching commercials these days and readily accept them in order to keep their streaming experience free.

Here’s a sample commercial for The Law Firm of Vanessa L. King:

 

Social Media

Build your digital presence!

Improve the performance, engagement, and audience reach of your social media profiles. Keep them all up to date and consistent for clear brand messaging!

SERVICES INCLUDE:

  • Post 5 times per week on Facebook (guaranteed), Instagram (if linked to FB), and LinkedIn (if applicable)
  • Dedicated strategist to optimize the account
  • Initial post preview (5 posts) to guarantee client approval of the design/content

Billboards

Suncoast Advertising Network launched as an indoor billboard network. We maintain indoor billboards in more than 25 locations around Pinellas County. If you’re interested in advertising, visit this page for more details. If you’re interested in enjoying the benefits of hosting one of our screens, visit this page here.

Menu Boards

Modernize your business, increase your profit margins and reduce your marketing costs with digital signage. Make changes yourself anywhere, any time with our easy to use software.

SERVICES INCLUDE:

  • Client can update their offerings, descriptions, and prices in real time
  • Menu Scheduling: Menus can change based on the time of the day
  • Promo Scheduling
  • Mobile software portal for fast and easy updates
  • Custom branded templates to meet all your clients needs
  • Brand Workshops

Brands come in two phases: Launch and Refresh

  • Either way, we will take a deep dive into every aspect of your business, brand, marketing and messages and work with you to determine a brand path.You want your brand and logo to automatically trigger an ah-ha! response from consumers.

    Design Services

    Whether you’re just launching or want a refresh, we can help with design services for logos, marketing and promotional materials.

    From logos to flyers and product packaging, our team can create what you need to make your business stand out, and shine!

    SERVICES OFFERED:

  • Logos (New & Recreations)
  • Flyers
  • Business Cards
  • Signs
  • Product Packaging
  • Earned Media/Public Relations

    What is earned media? It’s public relations. It’s getting your brand, story and face in the media to gain attention. Whether you’re planning an event, rolling out an new product or service, getting some PR behind the effort can help you land in third-party media. Additionally, we help business leaders become go-to quote machines for journalists.

    We are partners with PR firm Watkins-McGowan to provide a full spectrum of public relations solutions.

    Ready to go!? Contact us!